Service Design – Guardian Supplement

There was a Service Design Supplement in the Guardian this morning!

It’s great to see some publicity being given to Service Design, with the Guardian (my favourite paper) creating a ten page supplement. Customer Journey Mapping is one of the tools used by service designers, and to me it is the link between Web 1.0 usability and customer experience, and a more rounded multi-channel view of online as part of a Customer Journey delivering system with synchronised and coordinated channels.

Go to the Guardian website here, or download your PDF from the Service Design Network website.